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30 for 30: You Don't Know Bo: The Legend of Bo Jackson documentaryTV

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Original title: 30 for 30: You Don't Know Bo: The Legend of Bo Jackson
Year: 2012
Running time: 77 min.
Country: United States
Director: Michael Bonfiglio
Cast: Documentary
Cinematography: Jonathan Furmanski
Producer: Radical Media
Genre: Documentary | TV Movie. Sport Documentaries. Sports. Baseball. American Football. Biography
Movie Groups: 30 for 30
Synopsis: A close look at Bo Jackson, a sports hero of mythical proportions, and how the "Bo Knows" Nike campaign shaped how the world perceived him. Without winning a Super Bowl or World Series, or even having what some consider a "great" career in either sport, Bo will be forever be known as one of the greatest and most famous athletes of all time. This film will look at the marketing of athletes, impossible expectations and the legend of Bo Jackson.

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